"When the energy industry publishes a coloring book, there is no crayon needed to see the shades of gray.
Exhibit A: 'Talisman Terry's Energy Adventure,' a handout for children published by Talisman Energy that explains the natural gas industry with the help of a 'friendly Fracosaurus' dinosaur named Terry.
Everyone smiles in Terry's world. Mom smiles, Dad smiles, the worker smiles, the dog smiles, the cat smiles, the deer smiles, the fish smiles, the sun smiles, the moon smiles, the flower smiles, the rock smiles. Even the helium balloon -- used to demonstrate how 'natural gas is lighter than air' -- smiles.
The coloring book's overt message -- drilling is smart, safe and American -- is delivered in kid-friendly fashion, glossing over the environmental and economic controversies that have surrounded drillers tapping the Marcellus Shale rock formation for lucrative pockets of gas."
Erich Schwartzel reports for the Pittsburgh Post-Gazette June 19, 2011.
"Extensive Ad Campaign Plays Up Benefits, Ignores Hazards of Shale Drilling" (Pittsburgh Tribune-Review)
"Natural Gas Lobby Offers Swag To Supporters To Attend Public Meeting" (Huffington Post)
"Raucous Crowd Meets on Shale Debate" (Pittsburgh Post-Gazette)
"Drilling Lobbying Group Antes Up Freebies To Get Folks To Public Meeting" (Pittsburgh Post-Gazette)