Kids Prefer Healthier Lunches. School Food Lobby Refuses to Believe It.

"From all of the commotion around the new federal school lunch standards, you'd think they were really Draconian. Republican legislators have railed against them. Districts have threatened to opt out. The School Nutrition Association (SNA), the industry group that represents the nation's 55,000 school food employees, has officially opposed some of them—and doubled its lobbying in the months leading up to July 1, when some of the new rules took effect.

Here's who doesn't mind the new standards: kids. For a study just published in the peer-reviewed journal Childhood Obesity, researchers asked administrators and food service staff at 537 public elementary schools how their students were liking the meals that conformed to the new standards. Half of those surveyed said that the students 'complained about the meals at first,' but 70 percent said that the students now like the new lunches. Rural districts were the least enthusiastic about the new meals—there, some respondents reported that purchasing was down and that students were eating less of their meals. But respondents from schools with a high percentage of poor students—those with at least two-thirds eligible for free or reduced-price meals—were especially positive about the new standards: They found that 'more students were buying lunch and that students were eating more of the meal than in the previous year.'"

Kiera Butler reports for Mother Jones July 22, 2014.