SEJ
Published on SEJ (https://www.sej.org)

Home > "Ad Blitz Drains Support for California GMO-Labeling Plan"

"Ad Blitz Drains Support for California GMO-Labeling Plan" [1]

"An intense advertising blitz, funded by Monsanto Co and others, has eroded support for a California ballot proposal that would require U.S. food makers to disclose when their products contain genetically modified organisms."



"If California voters approve the measure on November 6, it would be the first time U.S. food makers have to label products that contain GMOs, or ingredients whose DNA has been manipulated by scientists.

The United States does not require safety testing for GM ingredients before they go to market. Industry says the products are safe, but there is a fiery debate raging around the science."

Lisa Baertlein reports for the Reuters October 11, 2012. [2]
 

Economy & Business [3]
Environmental Health [4]
Environmental Politics [5]
California [6]
Public [7]
Source: Reuters [2], 10/12/2012
  • Contact Us  |
  • Donate  |
  • Join  |
  • Members  |
  • Privacy & Security Policies  |
  • Reach SEJ Members  |
  • Renew  |
  • Site Map
The Society of Environmental Journalists
1629 K Street NW, Suite 300, Washington, DC 20006
Telephone: (202) 558-2055
Email: sej@sej.org
© 2026 The Society of Environmental Journalists. All Rights Reserved.
All graphics © SEJ, unless otherwise stated.

Source URL:https://www.sej.org/headlines/ad-blitz-drains-support-california-gmo-labeling-plan

Links
[1] https://www.sej.org/headlines/ad-blitz-drains-support-california-gmo-labeling-plan [2] http://www.reuters.com/article/2012/10/12/us-california-gmo-idUSBRE89B03I20121012 [3] https://www.sej.org/category/topics-beat/business [4] https://www.sej.org/category/topics-beat/environmental-health [5] https://www.sej.org/category/topics-beat/environmental-politics [6] https://www.sej.org/category/region/national/california [7] https://www.sej.org/taxonomy/term/81